By now, you’ve likely heard of artificial intelligence (AI), language models, machine learning, and ChatGPT. You might be wondering how to use AI and whether or not it is lucrative (or ethical) for your business. What can I use it for? Can my virtual assistant use it? Should my virtual assistant use it? At Emerald Virtual Assistance, we understand your curiosity, and maybe even your concern, over the popularity and use of AI. Here’s a couple of things to keep in mind.
Willing to Explore AI
If you are curious about AI and want to know how it can help your business or make your job easier, your VA can absolutely help you with that. There are several ways one can use AI, from writing unique copy (such as webcopy or blogs) to detailed sets of instructions to hyper-realistic pictures that look like photographs. If you have a vast amount of content you need right now, AI might be a path worth considering.
Since any copy generated by AI is written by machine, your VA will edit the pieces according to your standards by removing erroneous information or adding any information left out. AI-generated copy can be somewhat stiff and lifeless, thus your VA will edit any copy to make it more ideal.
If you don’t want AI to write your copy, it can also be useful in helping your VA find topics for your blog or to flesh out certain creative ideas they might already have. If you’re looking for marketing ideas or if you want a bulleted list of your company’s stats, asking AI to produce them is a great idea to save both time and money. AI can be used for much more than to generate copy.
If AI is Not for You
On the other hand, you might not like the idea of your VA using AI, and that is perfectly acceptable. There is nothing that can beat blog or website copy written by a human, and you want to make sure the work and research you’re investing in is true and accurate. You’ll be happy to know EVA does not utilize AI for any of our client work unless we’re asked to do so by our clients. We, too, firmly believe our work should be honest and done the old-fashioned way. However, we also recognize the potential and deep impact AI already has on the business world, and if our client requests we test the AI waters for their business, we are more than happy to oblige.
It all comes down to personal preference. If you need a massive amount of content or research done for your website or business, AI-generated work is likely a good idea. But if you need a weekly blog, general content, or a monthly newsletter written, it is best to employ your VA to personally write or research these items for you.
The bottom line is this: your VA can use AI upon your request but will never use AI without your permission. You can rest assured we take your work seriously. Unless our clients specifically ask for work created by artificial intelligence, all work done at EVA is 100% human generated.